GMC how-to video

For GMC's Sierra, Denali and Acadia models, I created storyboards that led to how-to videos designed to help owners explore and master their vehicles' features.

The videos went beyond basic instructions, they blended visuals with guidance, making it easy for owners to learn everything from how to tow to in-app purchases and infotainment customization.

Seen at the 1:38 mark, one of the feature videos starts where a how-to segment is seamlessly integrated into a lifestyle driven narrative.